CEO & Founder
CEO & Founder
Bill ParkerBill Parker is an active real estate investor and educator with over 17 years of investment experience. Bill’s knowledge of construction management and his experience in the Real Estate investing industry has helped him to become one of the leading real estate professionals in Southern California.
Before Bill was a full time real estate investor, he worked as a Regional Manager with Home Depot for 13 years. The region included over 12,000 associates in 80 plus stores with over 3 billion in annual sales. During his time with the company, Bill spent 3 years in Alaska building 5 new Home Depot stores and growing a new market for the company. One thing you will notice when speaking with Bill is his passion he still has for Home Depot. He attributes much of his success to the leadership team within Home Depot. If you ask Bill, he calls it being an "Orange Blooded" team member.
Bill bought his first real estate investment property in 2001. As he continued to purchase homes and become a more seasoned investor, his passion for real estate grew as well. He started his current company, South Pointe, in 2009 and has had tremendous success. Over the past 7 years he and his team have purchased a total of more than 300 houses including Joint Venture Deals, Rentals, Notes, buying Subject to the existing loan, and many more. In total, he has purchased and sold more than 100 million dollars in residential real estate deals in Southern California.
Bill continually mentions how blessed he feels to be able to do what he loves. He accredits most of his success to his great educators and mentors he has had over the years. Most importantly, the opportunity God has provided to work in a field he is truly passionate about. Most of what he does, and the ways he runs his business, he learned in classes and seminars from the best investors in the business. Now, as a successful investor himself, he has been able to give back to the community and now organizes many of these meetings with his team. Bill has hosted mastermind meetings, bus tours, and has taught at many local investment clubs throughout the area.
Above all, Bill is a dedicated father of two and has been married to his sweetheart Marina for more than 13 yrs. His 4 years of service in the military have molded him into the hard working leader that he is today.
Marina ParkerMarina is a great balance to the team, her years of leadership, management, and operational background show exactly why she's the rock behind the scenes. She loves to coach, train, and develop team members. She is “ambitious,” “determined,” and “goal-oriented.” From modest beginnings in the Los Angeles area, Marina Parker has become the strong driving force that often times works quietly behind the scenes of SPC, making sure the details are taken care of and the focus of the team never waivers.
To help describe herself, Marina remarks, “Being an NPC athlete takes a lot of determination and focus and extreme discipline and again this is just who I am.” This is evident in Marina achieving her first college degree at 19 and a second one only two years later. She quickly rose in every job she had into leadership positions.
As Bill’s partner in every way, Marina’s caring and generosity complement her single-mindedness. The “family of SP” is as important to her as her own. “I work for God,” she said, “and everything else falls in line.”
Director of Project Development
Director of Project Development
Gavin SermonTackling a new area of the business for South Pointe as the Sr. Project Manager Gavin will lead our efforts for the development of Hidden Hills in Temecula CA. where we are planning to build 17 custom homes. Having previously worked to evaluate the internal processes at South Pointe and with his team strives to improve the systems and processes to maximize efficiency on the office side of operations so that the field side can move forward as smoothly as possible. He connects with vendors and subcontractors to work on pricing and maintains communications between all parties. He ensures a completely developed plan for the field.
He also is tasked with helping and training the team members in using and understanding the operational software, “BuilderTrend.” The software allows users to know what is happening on the various job-sites. Gavin understands that the software is only as good as the input; therefore, he makes certain that the most accurate information is inputted and reinforces the use of it.
A graduate of BYU-Idaho, Gavin received a degree in construction management in 2008 and was recruited right out of college by a large southern California commercial construction company. It was a large, very corporate enviroment. It was a good job, but Gavin wanted to do something different with a smaller company and play a part in a concern that would grow. South Pointe was a perfect fit.
Once introduced to southern California, he says he fell in love with the beautiful weather and the beach, where he and his family go as often as possible. He is a novice surfer and likes mountain biking. His other favorite pastime is technology. “I like taking the time to figure it out and how to implement it.” Someday he’d like to spend more free time getting into music, but for now, he loves his work and the great group of people with whom he works.
“The favorite part of my job is the team,” he said. “I’d be happy with this group of people if we were selling cardboard boxes!”
Director of Operations
Director of Operations
Mariana SaldanaMariana as the Director of Operations is responsible for day to day execution and support of key operational functions performed in the division office. Her position pulls together many of the required operations needed on a daily basis to create a smooth work flow that helps make the office efficient and excellent customer service sustainable.
Her wide range of experience makes Mariana the perfect fit for this position that has a varied scope of functional tasks, many of which have daily, weekly or monthly deadlines. The authority to handle and resolve daily situations in this position is a key to success. One of things Mariana likes about her new career is the contact and communication she has with an extensive number of both internal and external personnel.
In the past, Mariana has worked as an office manager; she’s ran her own company and worked at Home Depot on the merchandising execution team. She has a wealth of information. In Bill's words “Mariana is truly the perfect match for South Pointe,”.
Mariana is Bill’s sister-in-law and she is in awe of his drive and understanding of the business. “I want to learn as much as I can from him; he’s amazing,” she said. “I told my 15 year-old daughter, ‘If Uncle Bill tells you anything about business, you listen!’”
She likes computers and is passionate about reading anything entertaining although with work and family, finding time to relax with a book can be challenging. Sometimes she and her daughter read a book together.
She says she is always looking forward to learning all she can and wherever this adventure takes them, she wants to be a part of it. “It amazes me how far South Pointe has come in such a short time. I just can’t wait to see what’s next.”